USC Marshall “The Catalyst” Series Interview with Scott Henderson
I recently had the privilege of being interviewed by the USC Marshall School of Business as part of its Catalyst Series, a program that highlights professionals whose careers have been defined by innovation, adaptability, and leadership. The conversation was an opportunity to reflect on my own journey — from early beginnings to building a career focused on driving meaningful impact at the intersection of marketing, strategy, and science.
The Catalyst Series
USC Marshall’s Catalyst Series invites leaders and entrepreneurs to share stories that inspire business students and professionals alike. The series explores how purpose, creativity, and resilience shape long-term success — and how today’s challenges can become tomorrow’s catalysts for growth.
Key Themes from the Conversation
1. The Power of Adaptation
My career has been anything but linear. From early roles in traditional marketing to leading global strategy in diagnostics and medical devices, I’ve learned that success depends less on predicting the future and more on adapting quickly when it changes. The conversation centered on how curiosity, continuous learning, and embracing uncertainty have been critical to navigating evolving industries.
2. Leading Through Collaboration
A theme that emerged naturally was the importance of collaboration — of building environments where strategy and creativity meet. I discussed how effective leadership often means creating space for others to contribute ideas and take ownership. The most innovative outcomes happen when people feel trusted, aligned, and empowered.
3. Purpose-Driven Growth
Throughout the interview, we explored what it means to pursue purpose as a professional differentiator. I shared how aligning strategy to mission — whether in a corporate, entrepreneurial, or consulting capacity — can elevate both individual performance and organizational impact.
The Catalyst Series reminded me that professional growth is rarely about titles or milestones; it’s about staying open to transformation. Each chapter in my career has been defined by a willingness to learn something new, surround myself with talented teams, and translate insights into measurable results.
Watch the Full Interview
For those interested in the full discussion, you can view it here:
I’m grateful to USC Marshall for the opportunity to share my story and to everyone who’s been part of the journey so far. As BinoRhino continues to partner with organizations across healthcare, diagnostics, and technology, this reflection reinforces why adaptability and authenticity remain at the heart of everything we do.
